IRTH ( like Birth, but we dropped the "B" for bias) screens for and ultimately helps address perceptions of bias in the care women receive at the doctor or hospital. Compelling research proves that implicit bias, including your race, class, gender identification, marital status or even sexual orientation can impact the care and treatment you receive.
However, consumers do not have a way to find out if others in their similar racial/ethnic or gender profile had a favorable or unfavorable experience at a hospital or doctor.
Irth changes that. Think of it as a identity-based Yelp for doctors and hospitals, with a mission to equalize the experience of giving birth for all.
The app will allow you to enter a few personal details about yourself and then look for a hospital or doctor review from somebody similar to you. You are empowered with the knowledge of how someone with your racial identity, gender, religion or income level was treated by that doctor or hospital.
Reading the hospital review of a middle-class white woman does not necessarily help a low-income black woman, a transgender person, or a same-sex couple understand what their experience might be like.
Irth recognizes that health care providers, systems and policies do not care of all groups equally. Bias in medical care has been linked to the country’s high black infant mortality and black maternal mortality rates. As we collect the intersectional experiences of birth at U.S. hospitals, we will use this information to push for social change, greater accountability among hospital and physician practices and ultimately save lives.
It’s the experiential sharing platform to catalyze the health equity movement.
But we need you to SHARE YOUR STORY to make it happen!
Irth recently won big at the NY Health Challenge at Hofstra University with the 3rd place prize package of $14,500 AND the Community Impact Award of $5,000!!
Tara Health Foundation has awarded the Irth app a $200,000 grant to begin community-led review collection campaigns in several cities as well as development of the digital platform.
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September 10th, 2019
Narrative Nation, Inc, a black woman-owned and led New York City based non-profit focused on addressing racial disparities in maternal and infant health with innovative media and technology initiatives, is hiring a contractor for its signature project Irth. Irth, as in Birth but we dropped the “B” for bias, is a digital platform to identify and address bias in maternity healthcare settings and to build a patient-centered accountability mechanism for equitable and respectful care.
Narrative Nation is looking for a UI/UX designer for the Irth app who is passionate about our mission of dismantling bias and fighting for health equity to join our team. In this project-based role, you will work with the team to generate design concepts based on foundational user research, develop workflows and wireframes, respond to user feedback, and create pixel-perfect mockups that can be implemented by our developers. As this is a small team, we expect the UI/UX designer to work directly with leadership to influence the product direction. An ideal candidate brings expertise across the fields of information architecture, interaction design, and visual design. A strong portfolio of successful UI/UX and other design projects is essential.
We are looking for a self-starter who works well independently and is available immediately for a projected three to six-month project. This is a grant-funded role for an independent contractor. Finalist candidates will be invited to submit a SOW and budget proposal.
Irth’s mission is to equalize the birth experiences of black women and all marginalized groups in the United States and fight implicit bias in healthcare, which can result in poor treatment of people due to their race, ethnicity, cultural background, sexual orientation, gender, or language. Therefore, women of color are strongly encouraged to apply. To learn more about the Irth app project visit https://birthwithoutbias.com/who-we-are
· Alignment with our mission of dismantling bias to improve health equity
· Proven experience as a UX Designer, UI Designer or similar role
· Strong portfolio of design projects
- Ability to create functional and visual design specifications for development hand-off
· Experience in project leadership
· Familiarity with interaction design and information architecture
· Proficient in Sketch or other UX/UI design software
· Excellent communication and time management skills
Interested candidates please send a resume and a portfolio link to email@example.com
PLEASE SHARE WITH ALL APPROPRIATE NETWORKS!!!!!